'''Problem:''' How do you on-line market your software to hoards of cynical developers? '''Context:''' Marketing guy at another software firm looking for more eyeballs. '''Forces: ''' * People are learning to filter spam (and dross) from their email. * You've just come across wiki and think there must be a way to exploit it. * If you dress your commercial up as a pattern people in the pattern community might just read it. '''Solution:''' Write up the commercial as a pattern and dump it on wiki. Under solution, say "sorry, I don't have a general solution, but you can buy this..." '''Example:''' ZootSoftware (Sorry, I couldn't help it - Personally, I wouldn't have felt so bad about it if you'd just written it up as a commercial.) '''Related Paterns:''' DoMyHomeworkForMe (as seen on the pattern mailing lists) Maybe I'm just one of those cynical developers ;-) -- AppropriateWikiTopics Sounds like a special case of a more general advertising pattern, let's call it Imposter. I can already think of three examples: * ZootSoftware * Infomercials * Banner ads that mimic OS dialogs (see http://hotwired.lycos.com/webmonkey/00/02/index1a.html)