PromotionIsTheProduct is inspired by MediumIsTheMessage, and it is a synonym for Packaging''''''Is''''''The''''''Content.

As attention spans diminish due to more choices than time to think, often we get led (or misled) by promotion efforts related to a product. A product in this sense could be a concept, ideology, or even things tangible.

This is the ultimate VirtualReality and simulation of life.

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Examples of PromotionIsTheProduct on wiki
* DotComBust
* SpinBaller

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CategoryBigPicture