QuickWins is a well known jargon in management strategies. When consultants are brought in to do a study, they focus on identifying QuickWins so both they, and their sponsors look good. 


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'''CureWorseThanTheDisease'''


Clever people have been known in getting involved in QuickWins, and move on before it gets to be discovered that the solution was superficial, non sustainable, etc.

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'''QuickWins are necessary and not necessarily evil.'''

See TheHeartOfChange for an example where a well known organisation expert is advocating the need for QuickWins to get people focussed on whatever ChangeManagement project being investigated. So even non-sustainable QuickWins can be beneficial, as long as work continue on beyond the QuickWins stage.

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QuickWins are dangerous when they are used with the phrase QuickAndDirty as in "all we need is something quick and dirty".
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CategoryManagement